Ben Yi, WG’10
Head of Optimisation
Ben Yi, WG’10 is currently the Head of Optimisation at ROKT, utilising the latest machine learning and AI technologies to improve predictions and enhance business performance indigital advertising.After Wharton, Ben joined Boston Consulting Group in San Francisco and became a topicspecialist in Pricing. After BCG, Ben joined Telstra initially as General Manager of Pricing butlater joined muru-D, Telstra’s startup accelerator, and mentored early stage technologycompanies.Ben holds a Bachelor of Engineering (Engineering Science) and Bachelor of Commerce(International Business) from University of Auckland. Ben is a Taiwanese New Zealander andis fluent in Mandarin Chinese.Ben is the President of Wharton Club of Australia and New Zealand.